In the recruitment game, we are all aware of the quirky adjectives ‘’we recruiters’’ use to describe the ideal candidates. Of course, these terms can mean something very different to each sector within the recruitment industry. We have what’s known as the ‘’Purple Squirrel’’, ‘’Unicorns’’, ‘’Ninjas’’ and the ‘’Rockstars’’. To us here at Careertrotter and our Multilingual Recruitment Team, our ‘’Purple Squirrel’’ are those hard to source and recruit multilingual speakers:
German, Dutch, Finnish, Danish, Swedish and Norwegian.
With unemployment rates being on average below 5% in their home countries, it can be difficult to attract them to go abroad.
Fear not, however, we have recently questioned near 600 multilingual candidates who currently work abroad and we have found their main reasons for moving where they did and why along with what they look for in a potential employer.
From those questioned, we can see that we have Dutch (67%), German (27%), Norwegian (12%), Swedish (1%), Danish (1%), Finnish (1%). Working from here we can see the countries they favour to live and work is: With regards to why they moved to these particular countries, we see that near 50% of the respondents went abroad for Career Opportunities, 27% for Love and Adventure, 24% for a better quality of life and 23% for the local culture that country can offer.
Looking at the above statistics alone can give us a strong enough insight into how we can advertise and promote specific jobs and companies within certain cities. Of course, we wouldn’t leave it at that for you.
In the infographic below, we will look into the current situation of these candidates (whether or not they are open to new opportunities), How they search for multilingual jobs in comparison to how they have found their current job and the overall idea on what it helps them decide on how to choose the right employer for them.